I’ve written before about tapping an oft-unused resource for owned media campaigns – your employees. It turns out, that even the best laid intentions can be for naught if the right guardrails and strategy aren’t set up to ensure success.
That’s why Raidious has partnered with Dynamic Signal to help distribute our internal content marketing initiatives through our own individual social channels. Their platform takes the hard work out of managing employee contributions to owned media campaigns.
Next week (Sept 24), Dynamic Signal is presenting a live streaming event highlighting digital strategists and content marketers from HipMunk and Renaissance Hotel.
- Karen Dawson – Global Digital Strategy Leader
- Fiona Moriarty – Content Strategist, HipMunk
- Shannon Boland – Social Media Manager, Renaissance Hotel
Register here – should be a good one!