According to its iTunes description, “Vine is the best way to see and share life in motion. Create short, beautiful, looping videos in a simple and fun way for your friends and family to see.”
Vine is gaining popularity every day, and when that happens, the first thing you might wonder is, “Should my brand be on this new platform?”
The answer? It depends.
Each brand has to evaluate these new platforms’ value to the overall strategy and see if it fits. At Raidious, your producer will help you navigate these waters.
At this time, it is still pretty early to tell where it might head and what it might become. Some might see it as a glorified .gif maker using video instead of an image file. Perhaps, but the possibilites are endless. See some great brand Vine’s here.